beyond the book
Mastering
Food Innovation
Step behind the pages of Mastering Food Innovation and discover the stories, insights and surprises you won’t find anywhere else. From hidden gems to little-known facts, this is where the journey truly comes alive.
With love,
Mary van Hoek-Hendriks
pages of food innovation
contributors to the book
tools to speed up innovation
countries available
Secret Features
Spekkoek Fragrance
The limited edition is scented with spekkoek fragrance because I grew up with the Indonesian (food) culture. My fragrance designer friend Retta made this possible.
Secret Chapter
A story too inspiring to stay untold. Discover how Fruit & Veggie Brigade for Food Banks harvest hope to turn surplus into purpose and feeds those in need. A valuable lesson in how true innovation starts with heart, vision and collaboration.
My handwriting
Throughout the book, tips, important lessons and golden nuggets are highlighted in various places. Designer Pijke has transformed my own handwriting into a custom font, making the book even more personal.
Tony Chocolonely
The limited is printed at the same Dutch printing house that creates personalised Tony’s Chocolonely bars: ADC Netherlands. Where creativity, craftsmanship and food innovation come together, making every copy as unique as the ideas inside.
The Making of Mastering Food Innovation
From the first words on paper to the book launch, from interviews and company visits, from writing in Zeeland to designing in Den Bosch. Enjoy the making of journey of Mastering Food Innovation.
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